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Rose Quarter Development Project

What is this project?

Future Rose Quarter development will realize the long-anticipated community vision of a pedestrian-oriented, mixed-use district that showcases leading edge sustainability practices, creates jobs, and is well integrated and connected with the surrounding neighborhood and adjacent Lloyd district. This process will result in the creation of a Rose Quarter District Plan and a determination on the future of Memorial Coliseum.

The Year in Review, a letter to the SAC from Mayor Sam Adams.


Project news

Stakeholder Advisory Committee accomplishments recognized

Posted December 1, 2011 The 17th meeting of the Rose Quarter Stakeholder Advisory Committee (SAC) was held on November 30th, 2011. The meeting celebrated the success of the SAC which has been at the center of a community conversation about the future of the Rose Quarter and Veterans Memorial Coliseum. Their efforts produced impressive results. Among their accomplishments are:
  • Veterans Memorial Coliseum revitalization design is underway
  • An exciting Rose Quarter District development concept is in place 
  • Ideas being considered for the 2035 N/NE Quadrant Plan and ODOT Interchange are fully coordinated with the vision for the Rose Quarter District

None of this would be happening if not for the SAC's hard work. Their diligence and adaptability was the linchpin in this unpredictable but successful process.

Memorial Day Event Video

Posted October 3, 2011
Memorial Day 2011 rededication of Veterans' Memorial Coliseum (49 min)

Urban Design Guidelines Completed

Posted August 30, 2011

Urban Design Guidelines (UGDs) have been completed to provide a framework for the renovation design for Veterans Memorial Coliseum and its Memorial Gardens. The Guidelines integrate input from the Veterans Community, Portland's Bureau of Development Services and the State Historic Preservation Office. The UDG vision, created by the Veterans Focus Group, sets the tone for the guidelines: 

Project Vision: Ensure Veterans Memorial Coliseum continues to serve the advancement of cultural opportunities of the community and be properly dedicated to the memory of our Veterans who made the supreme sacrifice to preserve for us the inalienable rights of life, liberty and the pursuit of happiness.

Read the Portland Development Commission Design Principles for the Improvement of the Veterans Memorial Gardens and Veterans Memorial Coliseum (August 19, 2011 - pdf, 78 kb)

Help Plan the Future of the Lower Albina and Lloyd Districts

Posted June 16, 2011
Joint Open House Flyer
Download a flyer (pdf, 581 kb)

N/NE Quadrant Project Open House

June 29, 2011
4:30 p.m. to 6:30 p.m.
Metro Regional Center
600 NE Grand
Council Chambers

Various plans to enhance the N/NE Quadrant of Portland’s Central City are in the works. The City of Portland and ODOT staff invite you to an Open House to discuss the N/NE Quadrant and I-5 Broadway/Weidler Plans. The latest information on the Draft Rose Quarter District Plan will also be available.

More Information

For more information on the N/NE Quadrant Project, send an or call 503-823-6042.

Veterans' Focus Group #3 Video

Posted June 14, 2011

VMC Renovation update, Project Manager Kevin Brake
(13 minutes)

The third Rose Quarter Development Project Veterans' Focus Group Meeting was held on June 7, 2011.

Mayor Sam Adams Joins Veterans' Community on Monday to Rededicate Veterans Memorial Coliseum's Memorial Gardens

Posted May 27, 2011

On Monday morning--Memorial Day--Mayor Sam Adams will join members of the Veterans' Community, local dignitaries, Portland Arena Management, the Portland Winterhawks, and members of the community to rededicate the Memorial Gardens at the Veterans Memorial Coliseum.


Memorial Gardens Rededication Ceremony

Posted May 26, 2011
Monday, May 30 10:00 to 11:00 am
Veterans Memorial Coliseum Plaza

The Veterans Community, in collaboration with the Mayor's Office, Portland Development Commission, TrailBlazers and Portland Arena Management would like to invite you to a Memorial Day ceremony rededicating the Veterans Memorial Coliseum Gardens. Short remembrances and dedication addresses will be made by the Mayor and local Veterans' community dignitaries. The event will also kick-off the cooperative effort to upgrade and enhance the Memorial Gardens.

SAC Meeting #16 Video

Posted April 18, 2011
  Full Meeting Video (1 hour 16 min)

The sixteenth Rose Quarter Development Project Stakeholder Advisory Committee Meeting was held on April 12, 2011.

Download the presentation files for this meeting (pdf, 2.7mb).


Veterans' Focus Group Meeting - Jan. 25

Posted January 20, 2011 The group will meet to review the draft Rose Quarter District Plan, discuss the future of Veterans Memorial Coliseum in the Rose Quarter, and provide feedback to the Rose Quarter Stakeholder Advisory Committee (SAC). Meeting materials are available below:

Nov. 15 Open House Summary

Posted November 22, 2010
Joint Open House Flyer
View the flyer (pdf, 337 kb)

Designing the Future of the Rose Quarter, Lower Albina and Lloyd Districts

A joint open house between the Draft Rose Quarter District Plan and the N/NE Quadrant and I-5 Broadway/Weidler Plans was held on November 15 at the Memorial Coliseum. Video clips from the event and other information is available below.

(Use the buttons below to review information presented at the Nov. 15 open house.)


Video Clips


Display Boards




Interactive Maps




Fact Sheet

Winter/Spring 2012 (pdf, 344kb)


Mailing list

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Related Projects

The Rose Quarter Development Project will help inform the N/NE Quadrant Study, a collaborative effort by the City of Portland and ODOT to integrate land use and urban design planning with freeway planning and concept-level engineering in the N/NE portion of the central city, including the Rose Quarter. Visit their website for more information.


Portland Development Commission


City of Portland


For more information... , Portland Development Commission 503.823.3351
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